Brand Director

Brand Director – North (Multi-Site Leadership Role)

Location: North of England (regional travel required)
Salary: Competitive / Negotiable depending on experience

We are seeking an experienced and commercially astute Brand Director to lead and develop multiple businesses across the North. This is a senior leadership role working closely with the Operations Director, with full accountability for operational performance, brand growth, and service excellence across a portfolio of services.

About the Role

As Brand Director, you will provide both strategic direction and hands-on leadership across several sites, ensuring high-quality, compliant services while driving commercial growth and strengthening market presence.

You will oversee all aspects of performance including people, governance, finance, and business development—translating organisational strategy into tangible results.

Why Join Us?

• Opportunity to shape and grow a regional portfolio of businesses
• Work closely with senior leadership to influence strategy and direction
• Competitive salary package, negotiable based on experience
• A role offering both autonomy and impact in a growing organisation

Key Responsibilities

Strategic & Operational Leadership

• Lead the overall performance of multiple services across the region
• Translate strategic objectives into clear operational plans and measurable outcomes
• Ensure alignment with organisational goals, values, and growth ambitions

Governance, Risk & Compliance

• Maintain full accountability for quality, safety, and regulatory compliance
• Oversee risk management, safeguarding, and data protection standards
• Ensure robust governance frameworks and continuous service improvement

Financial & Commercial Performance

• Drive financial performance, budgeting, and cost control across all sites
• Monitor KPIs, utilisation, and operational efficiency
• Partner effectively with finance and senior stakeholders to manage risk and growth

Brand, Growth & External Relationships

• Promote and grow the brand across the North region
• Build strong relationships with key referrers, partners, and stakeholders
• Support business development activity and identify new growth opportunities

People Leadership & Culture

• Lead, coach, and develop high-performing teams
• Foster a positive, inclusive, and accountable workplace culture
• Oversee recruitment, performance management, and workforce planning

About You

• Proven senior leadership experience across multiple sites or business units
• Strong commercial acumen with a track record of delivering growth
• Experience in operational leadership within case management, healthcare, or a regulated environment
• Skilled in stakeholder engagement, team leadership, and change management
• Degree level (or equivalent) qualification with relevant professional experience

We want to ensure that individuals with disabilities are provided reasonable facilities to participate in job applications or interviews to perform essential job functions. To support this, we are a Disability Confident employer.

At Active Care Group we want everyone to feel welcome and supported. We encourage applications from people of all backgrounds and experiences. If you need any reasonable adjustments during the recruitment or interview process, just let us know and we’d be very happy to discuss this with you.

Benefits:

• 25 days plus bank holidays
• Birthday off
• Join the Active Learning Hub and benefit from a wide range of e learning and face to face training and development opportunities
• Benefits Hub giving discounts and savings on your weekly shop
• Free 24 hour confidential Employee Assistance Programme Helpline & App to support with legal, health, wellbeing, relationship and consumer advice
• A Nest Personal Pension account
• Access to join a Medicash Health Plan for you and your family to save money on everyday health essentials – like going to the dentist or opticians
• We recognise outstanding Active Behaviours via the Active Awards programme
• Enhanced Sick & Maternity Pay benefits
• Refer a Friend Scheme and earn yourself up to £1500 by recommending someone you know
• ……and, of course, the support and guidance of our qualified clinical and business leadership teams so that you can really develop your career with Active Care Group